AI Insights · Timothy · July 2022
Top 5 Drawing & Coloring Apps in Europe Q2 2022 Performance
In Q2 2022, the top five drawing and coloring apps in Europe saw varied trends in downloads, revenue, and active users, with some apps maintaining steady performance and others experiencing fluctuations.
In the second quarter of 2022, the top five drawing and coloring apps on a unified platform in Europe demonstrated diverse performance patterns. This analysis, based on data from Sensor Tower, highlights the weekly downloads, revenue, and active user trends for these leading apps.
Phone Case DIY from Crazy Labs saw a notable fluctuation in weekly downloads, starting at around 315K at the end of March and experiencing a dip to approximately 170K in mid-June before rising again to 239K by the end of June. The app's weekly active users followed a similar trend, peaking at over 1.2M in late March and decreasing to around 869K by mid-June, with a slight recovery towards the end of the quarter.
Pixel Art － Color by Number from Easybrain Ltd showed a relatively steady weekly revenue, peaking at around $15K in early April and stabilizing around $10K towards the end of June. Weekly downloads for the app fluctuated, with a high of approximately 251K in late April and a low of about 140K in early May. The app maintained a strong user base with weekly active users hovering around 2.7M to 2.8M throughout the quarter.
DIY Keyboard 3D, also from Crazy Labs, experienced significant fluctuations in weekly downloads, starting at around 209K at the end of March, peaking at 352K in mid-April, and dropping to approximately 138K by the end of June. The app’s weekly active users followed a similar pattern, with a high of around 661K in mid-April and a low of about 351K in mid-June, recovering slightly to 411K by the end of the quarter.
Happy Color by Numbers Game from X-Flow maintained a steady weekly revenue around $3K throughout the quarter. Weekly downloads for the app showed a slight downward trend, starting at approximately 216K at the end of March and decreasing to around 171K by the end of June. The app saw a consistent user base with weekly active users ranging from 3.2M to 3.5M during the quarter.
Paint by Number Coloring Game from Oakever Games had a relatively stable weekly revenue, fluctuating slightly around $3.5K to $4.9K. The app’s weekly downloads showed a downward trend, starting at around 177K at the end of March and decreasing to approximately 96K by the end of June. Weekly active users for the app varied, starting at around 1.99M at the end of March and decreasing to about 1.53M by the end of June.
For more detailed insights and data, visit Sensor Tower.
